"Tech and Turf" Move-in Campaign

Pointwest Innovations, the first all-Filipino IT company had to expand to the UP-Ayala TechnoHub for further growth. Being one of their consistent multimedia providers, we conceptualized a full-blown multimedia move-in campaign which aims to introduce their new territory to a hundred employees.

The concept is titled "Tech and Turf" as this cutting edge IT company which sprang from the concrete jungles of Makati, finds its extended home in the serene, nature-friendly environment of U.P. Diliman where their people can explore & unwind after work under the trees or jogging at the academic oval as one of many perks.

For starters, this is the series of Posters we designed for them. Followed by Intra-Radio Ads & Brochures.